Sustainable Fashion Starts With Ethical & Fair Trade Design: Clothing For A Better Future

As customers become more conscious of their environmental impact and seek to make eco-friendly decisions, sustainable fashion is a trend that is expanding throughout the industry.

Purchasing goods created ethically from businesses that pay their employees fairly and provide safe working conditions is one approach to live sustainably.

This blog article will examine where to obtain fashionable, sustainable apparel and accessories that are created ethically.

Understanding what "ethical" means in the context of fashion is the first step.

Do your research before making any purchases since even though many brands out there claim to be ethical, not all of them keep their word! You'll receive some advice on where to look for ethical clothing in this blog post.

More than 1.2 billion tonnes of carbon dioxide are emitted annually by the fashion sector, or around 2% of the world's overall glasshouse gas output.

Sustainable and ethical apparel production is extremely labor-intensive. Finding clothing created with recycled materials, organic fibres, fair trade materials, etc. can be challenging.

We want you to be aware that we're making life simpler for you!

What does the emerging industry trend of "sustainable fashion" actually mean? Clothing that has not been made using damaging materials or methods is referred to as sustainable fashion.

It also includes goods produced by businesses using moral and ethical labour practises.

We all want to buy clothes quickly and cheaply, so the concept of sustainable fashion may sound absurd.

However, there are numerous methods to shop ethically without significantly increasing our clothes budget. I'll talk about some of my favourite ethical products in this blog post and offer you advice on how to lead a more sustainable lifestyle in general.

We are surrounded by fashion all the time where we live. Everything we wear, from the clothes on our backs to the shoes on our feet, is a reflection of who we are and how we want to seem. However, it might be simple to overlook the sustainable aspect of fashion with the constant flux of new trends and designs.

We all want to change the world and contribute to society, yet many people are unsure of where or how to begin. I'm here today to share some advice on where to buy stylish, eco-friendly clothing.

The importance of sustainable fashion can be attributed to various factors. For instance, it uses fewer natural resources, such as water and petroleum, in the production of a garment, which is good for the environment.

It also has societal repercussions for those who produce garments in underdeveloped nations or other places where workers are subjected to unfair labour practises. A great method to guarantee that your clothing is manufactured with respect and dignity for everyone engaged in its production is to use ethical and fair trade design.

Purchasing clothing from ethical sources is one of the best ways to extend the lifespan of your wardrobe and contribute to sustainability.

These products will not only last longer because to their reduced waste design, but they will also have been produced by workers under fair and compassionate working circumstances. This blog post explains how supporting ethical fashion can help the environment and save you money.

Let's get going!

Sustainability In Fashion

Designers or businesses who use sustainable production methods to develop their collections are those that produce sustainable fashion.

According to the UN Report of the World Commission on Environment and Development, sustainable development is "fulfilling the requirements of the present without sacrificing the ability of future generations to satisfy their own needs."

So, a commitment to sustainability is a commitment to balancing the supply and demand of resources over the short- and long-term.

In this sense, sustainable fashion refers to the movement and process of making apparel, footwear, accessories, and other textiles using environmentally, socially, and economically responsible processes, also referred to as the triple bottom line pillars.

Therefore, sustainable fashion takes a holistic perspective to fashion and its relationships with all other systems, including social, cultural, ecological, and financial systems, rather of focusing only on product and fabric waste.

As a result, sustainable fashion takes into account all living species, existing and future generations, as well as users and producers.

When it comes to fashion, sustainability can take many different forms; the most popular ones are slow fashion, ethical fashion, and fair trade fashion.

Although they have diverse connotations, as you'll see below, they ultimately serve as alternatives to the fast fashion movement.

We trash so many garments each year that neither charities nor consignment shops know what to do with them. Fast fashion, which promotes a throwaway mentality, is extremely unsustainable from an environmental standpoint.

Why Is Sustainability Important In Fashion Design?

One of the largest sectors in the world, fashion contributes around 2% of the global GDP.

It's critical to lessen the industry's damaging effects on the environment because it is still in growth.

Many production techniques, including fabric dying, are extremely harmful to the environment.

With an annual wastewater discharge of approximately 2.5 billion tonnes, the fashion and textile sector is one of China's top 3 water-wasters, according to B2C.

It's actually the second-most polluting business in the world, directly behind oil, therefore it's critical to understand the repercussions and pick environmentally responsible alternatives.

The fact that the true cost of fast fashion will likely be borne by the employees raises additional serious concerns about the safety of those employed in the garment industry.

Fast fashion can only be so reasonably priced by using low-cost labour, which may be harmful to the workers themselves and the growth of their communities.

As a result of incidents like the collapse of the Rana Plaza factory in Bangladesh, many businesses are now making modifications to their supply chains or investing in the safety of their employees.

How Can Fashion Become More Sustainable?

Only a few communities currently provide textile recycling programmes. This indicates that around 85% of textile trash, which only takes up about 5% of landfill space, is disposed of there.

However, there should be sufficient justification to move in this route given that 95% of post-consumer textiles are indeed recyclable.

Even before a garment reaches the end of its useful life, however, other strategies can assist the fashion industry in becoming more sustainable.

For instance, organisations like the Sustainable Apparel Coalition and other gatherings like the Copenhagen Fashion Summit or the Berlin Ethical Fashion Show offer venues for innovation and the sharing of best practises among eco-friendly fashion designers.

Sustainability must be incorporated into every stage of the design process rather than beginning at the end of a garment's life cycle.

The top green and sustainable clothing brands start out with this objective in mind. Long-lasting, ethically produced materials are used in designs that encourage prolonged use and go against the fast-fashion-induced tendency to discard things.

Creating Sustainable Clothing

Sustainable and ethical clothing, also referred to as ethical clothing, is environmentally, socially, and economically responsible, as was previously said.

This idea of the "triple bottom line" illustrates how sustainability may be approached from both a creator's and a consumer's point of view.

1. The Triple Bottom Line: What Does ‘Sustainable Clothing’ Mean?

Sustainable clothing is constructed from eco-friendly materials, such as recycled materials or sustainably farmed fibre crops, uses natural resources wisely and efficiently, and if possible, chooses renewable energy sources in order to support the health of our world.

Its major objective is to reduce waste along the entire supply chain by using various recycling techniques.

Additionally, ethical and sustainable clothing businesses take responsibility for safeguarding the rights of employees who are involved in their manufacturing process (social pillar).

Sustainable clothing is reasonably priced as well. Unfortunately, there isn't much conversation about the final product's economic viability.

To be able to provide "excellent products or services that match market needs and desires and are fairly marketed" is still a benefit for a firm (EFF).

2. Move Toward Sustainability: Forms Of Sustainable Fashion

If you examine sustainable fashion closely, you'll see that there are numerous opportunities for businesses and consumers to transition to more moral clothing manufacturing and consumption.

The following are the seven sustainable methods that Green Strategy has identified:

  • On-demand and Made-to-Order (such as those made-to-order, tailored, DIY, etc.)
  • Green & Clean (eco-friendly practises throughout the entire life cycle of the product)
  • Superior and timeless design
  • Fair & Ethical
  • Repair, Redesign & Upcycle (to prolong the garment’s life)
  • Rent, Lease & Swap (including donating to charities, giving them to relatives or acquaintances, etc.)
  • Secondhand & Vintage

Some fashion firms address sustainability in the following ways because they are concerned about their environmental impact:

3. Sourcing Environmentally-Friendly Textiles

As we search for the greatest possibilities that can be transformed into sustainable apparel, some firms offer avant-garde men's and women's clothing using ethically produced materials purchased from around the world.

They make an effort to deal with vendors who adhere to EU legal requirements and to find a variety of materials that have been Oeko-Tex® certified. Both for environmental and health reasons, these are examined for potentially dangerous compounds.

4. Recycling Fabric And Other Product Components

Prior to the release of a new collection, some of the clothing that is not sold is repurposed and transformed into fresh, one-of-a-kind, limited-edition designs.

Old stock and textile waste are also turned into limited-edition products through fabric treatments, fresh cuts, and creative outbursts (paint interventions).

They take a zero-waste approach to producing clothing and work to reduce waste throughout all of our processes.

5. Implementing Industry Standards

We strive to execute sustainable fashion industry initiatives at the highest standard in accordance with international norms of conduct in order to defend the interests of our customers and persuade additional apparel manufacturers to adopt them as they are still in their infancy.

In order to reduce water usage and waste, we implore our suppliers to employ RSL testing (management of reduced chemical waste).

They also take delight in assessing the collections using the SAC's HIGG Index, concentrating on the three pillars of recycling, upcycling, and byproducts that underpin their strategy.

6. Defending Workers’ Rights

The social facets of the production procedures and store designs are also part of the dedication to developing sustainable and ethical apparel fashion.

Every year, we conduct on-site inspections of production facilities to ensure that they only partner with suppliers who do business responsibly.

The providers must abide by their country's employment laws and rules, especially with regard to:

  • Minimum age of employment
  • Freely chosen employment
  • Conditions of employment: wages, hours worked, and health and safety
  • Associational freedom and the right to engage in collective bargaining
  • No discrimination
  • No harsh or inhumane treatment

From sourcing to wearing, there are numerous ways for both fashion firms and customers to practise sustainability.

The most crucial things you can do to promote the creation of sustainable clothing are to extend the life of your clothing by recycling, shop at ethical clothing retailers, and purchase fewer, higher-quality, more durable items.

Designing Sustainable Clothing

New approaches to sustainability are being developed by both emerging and seasoned designers.

Initiatives aim to revolutionise how we purchase, wear, and dispose of clothing by going beyond traditional marketing, production, distribution, and recycling methods.

A fundamental transformation must take place if consumption and usage habits for garments are to be changed from the ground up.

This has a design process foundation. Some designers approach clothes with ethics and sustainability in mind, working to extend a garment's lifespan through thoughtful design choices.

1. Multi ways Clothing Designs

The avant-garde #multiway clothing designs by OneI are made to be used in a variety of different style scenarios.

A versatile piece of apparel will probably be worn more frequently than other items in your closet.

However, the ability to customise it to your tastes and produce something distinctive each time you wear it results in a specific link between you and that item of clothing.

2. Timeless Pieces Of Clothing Over Trends That Come And Go

Seasonal fashion trends are rejected in the approach to garment design. Unfortunately, fast fashion retailers heavily abuse this concept in order to sell more clothing each year.

The avant-garde approach to trends rejects the conventional model of creating and then discarding fashions in favour of ongoing development and renewal.

The Avant-Garde Wardrobing Concept

For a more unified wardrobe, certain brands' clothing is designed to fit pieces from current and previous seasons and is part of numerically arranged collections.

The quality and versatility of great fashion design make it resistant to passing trends, wearable for decades, and perennial.

Ethical & Fair Trade Fashion

The ethical obligations surrounding the rights and working circumstances of the labourers employed by garment manufacturers are the main emphasis of the Fairtrade part of fashion production.

Clothes that was produced in accordance with ethical trade principles and recognised and accredited for it by independent organisations is therefore considered fair trade clothing.

The goal of fairtrade in general, which includes the fashion sector, is to assist manufacturers in developing nations in obtaining fair prices and adequate worker rights while encouraging sustainability.

As a result, the fair trade movement emphasises the value of environmental protection by pressuring producers, both local and foreign, to follow sustainable and moral practises like water conservation, banning genetically modified organisms, ensuring waste is disposed of properly, promoting biodiversity, and restricting the use of various chemicals.

An alternate method of producing apparel, from design through production, distribution, and purchasing, is the ethical side of the industry.

It emphasises moral behaviours that guarantee safe working conditions, including how employees are treated and paid, sustainable production, such as how cotton was grown and the resources required, safety at work (which aims to outlaw child labour, sweatshops, worker abuse, and slavery), fair trade, environmental preservation, and animal welfare.

In a nutshell, it combines fair trade and eco-friendly fashion.

Initiatives To Dressing More Sustainably

It's critical to educate yourself to buy less and better if you want to contribute to the sustainability of the fashion industry.

Finding affordable, high-quality ethical clothes is simple these days because to the abundance of eco-friendly and sustainable design brands.

Even if they may seem pricey, keep in mind that they will probably last longer. In the long term, spending less money less frequently may wind up costing you more.

Here are some steps we take to increase the sustainability of our wardrobes:

1. Opt For Minimum Waste Fashion

Zero-waste clothing is a significant component of the no-waste lifestyle, which is becoming more and more popular.

Make sure you are aware of the process used to make your clothing, and whenever possible, choose items created from recycled materials.

You can recycle your own clothing, buy vintage clothing, and host clothing exchanges with friends to further reduce your carbon impact.

Sustainable Clothing Brands

1. ASKET womenswear launch

ASKET, a responsible fashion brand, is perfecting one item at a time, eschewing all the fluff and concentrating on what really matters: quality and fit.

The white T-shirt, white shirt, and standard jeans were the first three items in its permanent womenswear line to be released this week. With 54 sizes available in denim, every item entering the permanent collection is fully traceable, built to last, and sized to fit.

2. Anny Nord

The design studio for Anny Nord is located outside of Bstad, which is a seaside town in Sweden. All of the brand's exquisite shoes, which have a streamlined Scandi look, come from this studio.

Because the company prioritises high-quality products over high production runs, we limit ourselves to releasing only two new collections every twelve months.

Production is kept as close to the country of origin as is practically possible in order to minimise transit times to a minimum and, as a result, reduce the CO2 footprint.

It maintains close relationships with a few of quality manufacturers in Portugal and Spain, both of which are countries in which shoemaking is traditionally done by hand and where good and ethical working conditions are assumed.


Plastic packaging has all been eliminated. For a supply chain with exceptional environmental performance, the label works with premium leathers from LWG-audited members in Europe.


Evarae makes sure that the production and material supply chains are completely transparent. Make a conscious effort to select products that are produced using more environmentally friendly, sustainable methods.

While ready-to-wear is produced entirely of eco-friendly fibres, swimwear is constructed mostly of the regenerative material ECONYL®. Additionally, RTW items are created in short production runs, reducing waste and lessening our impact on the environment.

It has a tiny family-run atelier in Rimini, Italy, that has been making swimwear for more than 20 years. As a result, it is able to ensure the safety and employment of individuals who work on making its clothes.

4. Hunza G

A small team of people dedicated to fine knit textiles and thoughtful swimwear design start and finish Hunza G's production process there, in the UK.

The crinkle fabric is knitted in a nearby Midlands mill before being processed, dried, and delivered to their Central London office. Every garment is cut and manufactured individually, preventing the consumption of additional fabric.

Additionally, they creatively use little scraps of extra fabric to make scrunchies and headbands in modest run-off numbers, minimising waste and offering a durable substitute.

5. Bogdar

Bogdar, a company founded and run by Pavel and Teodora Lozanov, builds on the family's history of fashion in Bulgaria, a nation with a long history of clothing production.

However, it stays faithful to its roots, producing all Bogdar pieces in their family-owned facility in Vidin, Bulgaria, with a hand-picked crew of just 16 people, while also advancing and influencing the New East's rapidly developing fashion.


This leather handbag company bases its philosophy on lean manufacturing to provide the best products possible while employing the simplest methods and showing respect for the workers. Its manufacture is based on regional handicrafts and solely employs local suppliers and producers, emitting CO2 and meaningless exhaust fumes into the atmosphere.

The company will use Apple Peel Skin and vegan leather for its future collection.


The brand's premise is that we are all in this together, hence the name OMNES, which means all. Even while designing clothing, designers have in mind designs and textiles that you will wear for as long as possible because the company is aware that the fashion industry is one of the greatest polluters.

Additionally, it reduces waste by using offcuts in accessories and audits its factories in Romania, India, and London to ensure that they adhere to labour standards and standards for health and safety, the environment, and business ethics.

8. 1 People

1 People is a ground-breaking Danish clothing and lifestyle company that is going global with the intention of defining a new definition of sustainable luxury. have now released the Minimalist Edit, your sustainable answer.

1 People have put together a selection of carefree, opulent appearances, so you can be sure that you are dressing yourself in a way that is ageless, ethical, and of the highest calibre. At its core, the brand is minimalist.

Because of this, the Ready To Wear Edit pays close attention to detail and offers ten straightforward, adaptable designs that may be dressed up in up to 30 different ways.

Every purchase of a 1 People product will help the nonprofit Business For Planet support its efforts to fund the education of tomorrow's social entrepreneurs.

9. Cult Mia

Cult Mia, which was introduced in 2019, has rapidly risen to the top position among fashion e-commerce sites for finding designers.

Cult Mia presents modest and developing companies that you may not be familiar with but that you should have heard of after receiving attention from tastemakers all over the world.

It is highlighting ten select businesses to mark its first anniversary, including Janashia from Tbilisi, ESSN from Melbourne, and VienSo from London.

10. Mother of Pearl

This modern line of eco-friendly womenswear embraces uniqueness, authenticity, and sustainability.

Amy Powney has advanced from cleaning the Mother of Pearl cutting room floor to serving as the company's Creative Director in just 13 years.

Amy has had a lifelong passion for sustainability, and she has been working with Mother of Pearl to lessen its environmental effect. Clothing is produced using natural and organic materials, with a transparent supply chain that prioritises social responsibility, animal welfare, and minimal environmental effect.

Their website is designed up so that you can view the sustainable features of each item, enabling you to witness our accomplishments garment by garment.

Closing Thoughts

Sustainable fashion is more than just a fad; it's a comprehensive approach to the industry that begins with the design and continues through all the sourcing and production procedures.

When it maximises benefits to the individuals and communities involved in its production while minimising its own environmental impact, fashion can only become fully ethical.

A brand's sustainability strategy should be at the centre of all design decisions. We want to produce a good that respects the environment and the human rights of all those who were involved in its production.

They understand that it is their responsibility to make sure that the suppliers conduct themselves responsibly because they are reputable, trusted companies dedicated to providing their consumers with high-quality items. As a result, they demand that the suppliers continuously offer a workplace that upholds the basic human rights, health, and safety of their employees.

Since customers fuel the fashion industry, changing their consumption habits is the most effective method for them to promote a more sustainable future. This entails using a conscious approach that considers long-term consequences as well as short-term satisfaction.

If you discover that your consumer philosophy and fashion preferences are in sync, check out some sustainable avant-garde clothing lines and let some cutting-edge designs inspire you.

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